Social Media Producer
CBS Business Unit: CBS Television Stations
Job Type: Full-Time Staff
Job Schedule: Full-Time
Job Location: San Francisco, CA, US
CBS Television Stations consists of 29 owned-and-operated stations, including 16 that are part of the CBS Television Network, eight affiliates of The CW Network, three independent stations and two MyNetworkTV affiliates. Among its stations are WCBS-TV and WLNY-TV (New York), KCBS-TV and KCAL-TV (Los Angeles), WBBM-TV (Chicago), KYW-TV and WPSG-TV (Philadelphia), KTVT-TV and KTXA-TV (Dallas-Ft. Worth), KPIX-TV and KBCW-TV (San Francisco), WBZ-TV and WSBK-TV (Boston), WUPA-TV (Atlanta), WWJ-TV and WKBD-TV (Detroit), KSTW-TV (Seattle), WTOG-TV (Tampa-St. Petersburg), WCCO-TV (Minneapolis), KCNC-TV (Denver), WFOR-TV and WBFS-TV (Miami), KOVR-TV and KMAX-TV (Sacramento), KDKA-TV and WPCW-TV (Pittsburgh), WJZ-TV (Baltimore), as well as WCCO-TV’s satellite stations KCCO-TV (Alexandria, Minn.) and KCCW-TV (Walker, Minn.).
The social media producer will provide the nexus for our newsroom’s work in social media – developing strategy and tactics while also overseeing the interface between broadcast, web and social platforms. The producer’s job includes anticipating opportunities, organizing our approach to them, and coordinating our work with the assignment desk and web team. Other key elements of the job include: coaching talent to post on multiple platforms; monitoring and helping respond to comments, posts and messages; prospecting for content and sharing story ideas with news managers; running UGC campaigns for special events or topics, and collaborating with Creative Services on paid posts.
Applicants should have experience in both broadcast and digital news production.
Equal Opportunity Employer Minorities/Women/Veterans/Disabled