GENERAL DESCRIPTION: The Marketing Coordinator will assist the Director of Sales and the Business Development Manager in a variety of marketing and administrative projects and tasks.
Marketing: (Including but not limited to) Responsible for development and fulfillment of station promotional events and contests, from initial design and communication of all related aspects with various in-house departments and outside clients and vendors, to approval of contest rules by company legal department, awarding of prizes and ensuring that all regulations and company policies are adhered to. Additional duties will include social media development and coordination for various campaigns, initial design work and copy writing connected to a variety of events and promotions and the construction of recap reports, illustrating components and values of advertiser-co branded efforts.
Administrative: (Including but not limited to) Help plan, organize and arrange for catering of client entertainment and departmental functions. Coordinate, plan and attend Sales incentive trip and other station sponsored events. Process departmental purchase orders, check requisitions, promotional agreements and trade merchandise. Prepare correspondence and reports as assigned by DOS and BDM. Assemble data and prepare complex and/or confidential reports and compose correspondence. Handle fulfillment of merchandising to station clients.
Requires proficiency of station policies and personnel to make minor administrative decisions and exercise independent judgement. Must have the ability to handle problems without referring them to a supervisor and perform as a responsible liaison between managers, other employees and other departments.
Preferred: Working knowledge of WordPress and various website software. Past experience in a marketing and or event planning role, preferably with a media or similar company.