Digital Sales Assistant

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Ref#: 32725
CBS Business Unit: CBS Television Stations
Job Type: Full-Time Staff
Job Schedule: Full-Time
Job Location: Southfield, MI, US

About Us:
CBS Television Stations consists of 29 owned-and-operated stations, including 16 that are part of the CBS Television Network, eight affiliates of The CW Network, three independent stations and two MyNetworkTV affiliates. Among its stations are WCBS-TV and WLNY-TV (New York), KCBS-TV and KCAL-TV (Los Angeles), WBBM-TV (Chicago), KYW-TV and WPSG-TV (Philadelphia), KTVT-TV and KTXA-TV (Dallas-Ft. Worth), KPIX-TV and KBCW-TV (San Francisco), WBZ-TV and WSBK-TV (Boston), WUPA-TV (Atlanta), WWJ-TV and WKBD-TV (Detroit), KSTW-TV (Seattle), WTOG-TV (Tampa-St. Petersburg), WCCO-TV (Minneapolis), KCNC-TV (Denver), WFOR-TV and WBFS-TV (Miami), KOVR-TV and KMAX-TV (Sacramento), KDKA-TV and WPCW-TV (Pittsburgh), WJZ-TV (Baltimore), as well as WCCO-TV’s satellite stations KCCO-TV (Alexandria, Minn.) and KCCW-TV (Walker, Minn.).
Description:

SUMMARY

The Digital Sales Assistant will assist the Digital & Sales/Marketing Manager in the development of new revenue opportunities and ongoing account management of new/existing campaigns. Working with internal teams and external clients/partners, the Digital Sales Assistant will be proficient in all areas of digital sales support to ensure the team’s overall digital success.

DUTIES AND RESPONSIBILITIES include but are not limited to the following:

  • Create customized Digital Sales presentations for Account Executives.

  • Assist with creation of Digital Sales packages and materials, including localizing national sponsorship opportunity decks.

  • Work with the Digital & Sales/Marketing Manager in coordinating Digital Sales projects and/or exclusive revenue opportunities for the station.

  • Creates spec (sample) digital ads for clients to be included in Digital Sales presentations. 

  • Accurately enter, revise, and maintain Digital orders across multiple platforms, including generating contracts and file maintenance.

  • Assist Account Executives with digital artwork requests and work with Creative Services Department to secure creative for digital campaigns.

  • Serve as station liaison for trafficking campaigns with ad operations, and coordinating/trafficking campaigns with external partners.

  • Track pacing and performance of digital campaigns to ensure delivery. Able to re-cap Digital and campaigns upon request.

  • Update and maintain weekly spreadsheets of revenue booked, competitive data, etc

  • Provide digital content as needed, and attend Marketing events off-site (may include evenings and weekend work)

  • Perform general clerical duties including, but not limited to: handling phone calls, filing, photocopying, binding, mailing, and other administrative duties.

Qualifications:

MINIMUM ABILITY, SKILL AND KNOWLEDGE REQUIREMENTS
• Highly proficient in PowerPoint & Excel. Social media savvy.
• Understanding of Wide Orbit, Google DFP, Google Analytics a plus. Knowledge of WordPress and Adobe Photoshop also a plus.
• Must have strong written communication skills and ability to think creatively.
• Must have strong organizational skills and pay close attention to detail.
• Requires good verbal communication with strong problem-solving skills. 
• Must be able to multi-task in a fast-paced environment.
• Degree preferred; equivalent combination of education and experience will be considered.  Prior experience in digital media is a plus.

Qualified applicants, please include a cover letter with your resume for consideration.

    EEO Statement:
    Equal Opportunity Employer Minorities/Women/Veterans/Disabled
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