Summer 2020 Social Media Intern, CBS All AccessApply
Our social teams are responsible for developing and producing compelling stories—as told through video, editorial, and social platforms—that promote programming for both CBS and CBS All Access. Regardless of the medium, our team also optimizes the best of CBSi's content to drive fan acquisition, engagement, and retention by leveraging data analytics, analyzing the competitive landscape, and recognizing opportunities for innovation in this always-on world.
The Social Media Intern will support the CBS All Access social media team in the ideation and execution of social strategies to support Original Series. Duties include: the creation and curation of social assets, copywriting, participating in brainstorms and general administrative duties.
CBS All Access is an over-the-top subscription streaming video on demand service. It offers original content, content newly aired on CBS's broadcast properties, and content from CBS's library, along with live streams of the local CBS affiliate's main channel. This position reports to the Senior Social Producer for CBS All Access.
Support the launch and in-season social strategy for CBS All Access Originals
Draft social copy for posts & track performance of social content
Help create a hiatus content plan for Originals between seasons
Create GIFs and other assets optimized for Facebook, Twitter, Instagram & Stories
Participate in team brainstorms and script readings
Help develop social plans for set visits, red carpet events, and talent takeovers
Research the competitive landscape and compile examples of innovative, engaging social creative to present to the team
- Time commitment: full-time, 40 hours per week.
- This is a paid internship and can also be for university credit if it meets your university's guidelines
What you bring to the team:
You have –
A robust understanding of publishing on various social platforms and nuances of the end-user experience on each
Experience building social media assets like gifs, images, and polls
Strong copywriting skills and an adaptable writing and content style for a range of genres
An active interest in television, pop culture, and/or digital media
You might also have –
1-2 years prior social media experience
Experience working in the entertainment industry or agency
Basic Adobe Photoshop and/or Premiere skills
- Intern must be a student currently enrolled in an accredited college, university or bootcamp
- Must be at least 18 years old