Staff Writer

Ref#: 29427
CBS Business Unit: CBS Interactive
Job Type: Full-Time Staff
Job Location: Brentwood, TN, US

About Us:

CBS Interactive is the premier online content network for information and online operations of CBS Corporation as well as some of the top native digital brands in the entertainment industry. Our brands dive deep into the things people care about across entertainment, technology, news, games, business and sports. With over 1 billion users visiting our properties every quarter, we are a global top 10 web property and one of the largest premium content networks online. 

Check us out on The Muse to get an inside look into #LifeAtCBSi through employee testimonials, office photos and company updates.

Brand Overview:
SportsLine is a subscription product from CBS Sports that offers premium picks from Vegas experts, advanced computer simulations and projections, and unique, compelling content.

Role Details:
We are looking for a high-energy, polished writer who knows sports and sports betting and can consistently produce engaging content; a self-starter who can write multiple articles per day for SportsLine, CBS Sports and 247Sports. The right candidate will be able to react quickly to breaking sports news. This position can be remote; does not have to be based in Brentwood, Tenn.

Your day-to-day:
  • Write multiple articles daily about sports betting odds that draw readers in.
  • React to breaking sports news, using sources in Vegas to produce quick-hit stories on changing odds.
  • Develop and execute story ideas, using industry expertise and contacts, that drive reader engagement and enhance the SportsLine brand.
  • Write analytical matchup previews on all sports, with a focus on NFL.
  • Communicate regularly with senior editor and marketing manager on ways to attract the biggest possible readership; Use social media to build audience.
  • Write premium articles that convert non-subscribers to subscribers.  

Key Projects:
  • Plan story ideas for every sport throughout the year and maintain story calendar focusing on the biggest betting events.
  • Identify angles that attract the biggest audiences and continuously tweak approaches to maximize reach.
  • Manage futures content -- such as Updated Odds to win Super Bowl 52, Updated NFL Win Projections, Updated Odds to win the College Football Playoff – with an eye toward fresh angles and SEO traffic.
What you bring to the team:
You have--
  • 4-year college degree or equivalent combination of education and experience
  • Minimum 3-5 years experience as a professional writer covering sports or sports betting
  • Enthusiastic attitude and the ability to work independently with excellent organizational and time management skills
  • Strong attention to detail; your copy requires little to no editing
  • Contacts in the sports betting industry, or the ability to quickly develop them.
  • The ability to learn a content management system and publish your stories directly.

You might also have:
  • Experience promoting your content on social media.
  • Experience tracking reader engagement through Google Analytics, Omniture and other tools.
  • Editing experience

All candidates must successfully complete a background check prior to starting employment at CBS Interactive. CBS Interactive is an Equal Opportunity Employer and provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, or status as a veteran. CBS Interactive complies with applicable state and local laws governing non-discrimination in employment in every location in which the company has facilities.
EEO Statement:
Equal Opportunity Employer Minorities/Women/Veterans/Disabled
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