Senior Digital Analyst

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Ref#: 31358
CBS Business Unit: CBS Interactive
Job Type: Full-Time Staff
Job Location: Carlsbad, CA, US

About Us:
CBS Interactive is the premier online content network for information and online operations of CBS Corporation as well as some of the top native digital brands in the entertainment industry. Our brands dive deep into the things people care about across entertainment, technology, news, games, business and sports. With over 1 billion users visiting our properties every quarter, we are a global top 10 web property and one of the largest premium content networks online.

Check us out on The Muse, Instagram and YouTube for an inside look into 'Life At CBSi' through employee testimonials, office photos and company updates.
Description:

Our team is a diverse and agile group of client services professionals that strive to achieve customer success.  We are looking for an individual that thrives in a dynamic, fast-paced, high-growth work environment with a willingness to learn new skills and be able to work in a team environment  


Role Details:

The Senior Digital Analyst will be the main point of contact for all advertising operations client day-to-day communication and oversight; owns overall client satisfaction and proactively identifies opportunities to optimize partners


Your Day-to-Day:

  • Project manage campaign execution to ensure all campaign requirements are met; measure campaign progress and communicate effectively both internally and externally

  • Lead all campaign related communication, including kick off calls, weekly status calls, troubleshooting discussions

  • Ability to effectively communicate in team-oriented environment; function as liaison between multiple departments

  • Generate and analyze detailed campaign reporting; provides detailed insights and analysis for client and suggests optimization strategies for increased performance

  • Educate and guide new and existing clients on best practices, onboard new clients and proactively address areas where improvement is needed.

  • Effectively manage time and deadlines while balancing multiple projects/priorities internally and externally

  • Responsible for general IO questions and oversight to ensure all campaign tasks are done correctly and efficiently

Qualifications:

You have --

  • Bachelor’s Degree in Sales, Marketing or Business preferred; or equivalent work experience in media-related business

  • 3-4 years of experience in digital media and working with related technologies

  • Must be detail oriented, analytical, organized and produce high-quality work

  • Strong knowledge of digital video space: media planning, creative, and publisher trafficking

  • Solid understanding of digital advertising concepts and terms

  • Excellent oral and written communications skills a must

  • Experience managing and executing digital campaigns as main client point of contact; video experience desired

  • Proficient knowledge of 3rd party vendors including SalesForce, DFP, IAS, MOAT and Formstack;  ability to recommend best practices


You might also have -

  • Excellent client service approach and ability to meet tight/ad hoc deadlines and multi-task effectively supporting and delivering on multiple requests

  • Experienced in compiling, documenting and communicating client requirements to internal stakeholders

  • Willingness to learn new skills and be able to work in a team environment

EEO Statement:
Equal Opportunity Employer Minorities/Women/Veterans/Disabled
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