Director of Product

Ref#: 29783
CBS Business Unit: CBS Interactive
Job Type: Full-Time Staff
Job Location: Burbank, CA, US

About Us:

CBS Interactive is the premier online content network for information and online operations of CBS Corporation as well as some of the top native digital brands in the entertainment industry. Our brands dive deep into the things people care about across entertainment, technology, news, games, business and sports. With over 1 billion users visiting our properties every quarter, we are a global top 10 web property and one of the largest premium content networks online. 

 Check us out on The MuseInstagram and YouTube for an inside look into 'Life At CBSi' through employee testimonials, office photos and company updates.


Brand/Division Overview:

  • The CBS Television Distribution Digital group at CBS Interactive creates video-focused desktop, mobile, and app experiences, managing digital and social for first-run television syndication brands including Entertainment Tonight, Inside Edition, Rachael Ray, Dr. Phil, and The Doctors.

Role Details:

  • As we expand our business, we need a product visionary that can help lead new initiatives such as OTT app development and live-streaming.  Our ideal Director of Product isn’t afraid to roll up their sleeves and get their hands dirty.  You understand what it takes to work with stakeholders to build products that keep users coming back for more.  Your mind shifts seamlessly between desktop, mobile, and devices.  You weave social into the fabric of your solutions.  You are more agile than a yogi, more cross-functional than a Swiss Army Knife, more passionate than a telenovela.  Your maker personality leads you to obsess over details until you get a product just right.  You inspire your team and your co-workers while pushing the limits to deliver excellence.  

Your Day-to-Day:

  • Plan and lead product development and deployments across multiple, video-centric, entertainment brands from concept to launch

  • Drive cross-functional SCRUM team (product, engineering, editorial, design) through strong leadership, clear communication, and concise documentation

  • Lead product development efforts by working with the senior management team to define product vision and roadmaps across multiple brands

  • Communicate product vision, business requirements, and roadmaps across all working groups and identify strategies what will lead to successful launches while managing expectations and listening to priorities and concerns

  • Document product vision and roadmaps by creating user personas, epics, stories, workflows, wire-frames, design and product requirements, and other materials as needed

  • Own products throughout their lifecycle, prioritize efforts, and create best practices

  • Lead, cultivate, and expand a team of dedicated product owners

  • Develop key performance indicators that align with the group’s strategy and achieve the business objectives set by the executive team.

  • Ensure that all products are consistent with brand and experience guidelines

Key Projects:

  • Create and execute an OTT live-video streaming strategy for app, mobile, and desktop

  • Maximize use of existing technical architecture and solutions while breaking new ground as necessary

  • Build excellent, user-centric, live-streaming and VOD experiences across multiple distribution endpoints

  • Consolidate multiple brands on to a single common CMS platform and develop enterprise-wide functionality that can be shared across the business

  • Absorb new brands and legacy systems into the existing business while creating user experiences that are video-focused, social, and massively distributed


You have –

  • Minimum 7 years experience combined in digital media, content development, strategy, business development or related fields

  • Deep experience with video-focused digital products, OTT app development, and live streaming

  • Strong technical skills (specifically ad tech and video)

  • Comfortable experimenting often, failing fast, and recovering faster

  • Mastery of Agile and Scrum

You might also have –

  • Knowledge of digital video (live streaming and VOD)

  • Knowledge of digital advertising concepts (video and display)

  • Knowledge of online publishing environments and revenue streams

  • Strong UX instincts and ability to sketch proposed solutions to business problems

EEO Statement:
Equal Opportunity Employer Minorities/Women/Veterans/Disabled
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